Yahoo Japan will soon be powered by Google

Motoko Hunt


Japan and Asian Search Marketing Specialist
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Yahoo and Google have come to the agreement on the partnership in Japanese market. It was officially announced on each blog on July 27th. While the effective date is yet to be decided, according to the announcements, we can expect [...]

Japan’s Rakuten to Acquire Buy.com for $250mil

Motoko Hunt


Japan and Asian Search Marketing Specialist
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Tokyo: 

Japan’s biggest e-commerce site Rakuten announced that it will acquire Buy.com Inc for $250 million, foraying into the U.S. market for the first time as it steps up its push to expand overseas.

Earlier this year, Rakuten announced a joint venture [...]

Oh-No You Didn’t! UCC Coffee Spilled Over Twitter

Motoko Hunt


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Earlier this month, UCC coffee, one of the popular coffee manufactures in Japan, made a big mess on Twitter in a matter of days. Here’s what happened.

They have been running “Good Coffee Smile Campaign” since 1999 using mas-media. This [...]

Yahoo Japan president says Google isn’t so great

Motoko Hunt


Japan and Asian Search Marketing Specialist
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During the interview with Nikkei Business, Yahoo Japan’s president Inoue said that he wasn’t impressed by some of the popular Google services such as Street View, Book Search and AdWords.
He thinks that those services are either in the “gray [...]

Strong opportunity for mobile marketers in Asia-Pacific

Motoko Hunt


Japan and Asian Search Marketing Specialist
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The Mobile Marketing Association announced the results of its Annual Global Mobile Attitude and Usage Study conducted in 2008. The markets surveyed in the Asia Pacific segment of the study include: Australia, China, Hong Kong, India, Japan, Singapore and South [...]

GyaO! to become No1 Japanese video sharing site

Motoko Hunt


Japan and Asian Search Marketing Specialist
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It’s a known fact that Japanese are one of the top users of Social media in the world. Japan was the number 1 country by the number of YouTube users for years, and still now, Japanese spend most time on [...]

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According to a report on “Shopping and E-commerce businesses in Japan” by Fuji-Keizai, the market including catalog shopping, TV shopping, online shopping and mobile shopping, will become $5.4 billion market in 2010, a 109% growth from 2008.

The report also [...]

SEMPO expands the reach to APAC region

Motoko Hunt


Japan and Asian Search Marketing Specialist
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Search Engine Marketing Professional Organization (SEMPO) announced its launch of SEMPO APAC Committee.

SEMPO APAC plans and organizes SEMPO activities in the Asia-Pacific region to educate the market, grow membership and awareness of the Online & Search Marketing Industry, as [...]

ad:tech Tokyo – full of innovation

Motoko Hunt


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The first ad:tech in Japan was held on Sept 2-3 in Tokyo. The agenda had 4 keynotes invited from overseas and a keynote panel by 3 Creative directors and a CEO from Japanese corporations including Dentsu. Innovation was one of [...]

Japan’s big SNS site to post nearly 700% up profit

Motoko Hunt


Japan and Asian Search Marketing Specialist
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On July 29, GREE (gree.jp), one of the biggest SNS sites in Japan, announced its financial report from June. The report shows that they had 374% increase in sales and 696% increase in profit compare to June of last year.

Since [...]

Japanese ccTLD is getting interesting

Motoko Hunt


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7 organizations such as Internet Associations in Japan are getting together to set up Japanese Internet Domain Name Conference (the final name may change). The main purpose of the conference is to set the regulations and standards for new Japanese [...]

Ask.jp will close on June 25

Motoko Hunt


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Ask.jp announced that they will end the search service on June 25. They ad services has been ended in May. The search services include web, blog, products and category search. Ask opened its beta version in August 2004, and the [...]

Yahoo Japan to provide free analytic tool

Motoko Hunt


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Yahoo Japan has been providing the analytic tool for Geocities Plus (paid) Members since March 2009, and just announced that the tool is now available for free to all registered (Yahoo ID holders) users.

This easy to user tool [...]

SEMPO Chairman and Board of Directors to tour Asia

Motoko Hunt


Japan and Asian Search Marketing Specialist
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SEMPO (Search Engine Marketing Professional Organization) Asia Tour and Seminars aim to foster awareness, educate, and promote the search industry in Asia by connecting professionals in the regions and Western markets, and creating a better understanding of search and its [...]

Japanese Internet market is still growing

Motoko Hunt


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Japanese Ministry of Internal Affairs and Communications released the latest Internet population data in Japan. According to the report, there were more than 90.9 million Internet users in Japan as of January 2009, which is 2.8 million more than the [...]

21.7million Japanese visited YouTube in Feb’09

Motoko Hunt


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According to comScore Japan’s access ranking report on entertainment sites for February 2009, 45.7 million Japanese visited entertainment sites during the month of February, which is about 74% of Internet users in Japan. (The data includes the accesses from PC [...]

Baidu took 73.2% Chinese search share in 2008

Motoko Hunt


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Chinese research company, iResearch, reported that Baidu had 73.2% search market share in 2008. (72.6% in 2007)
The top 3 engines in China in 2008 were Baidu, Google and Yahoo.

Google Japan’s pay-per-post fiasco

Motoko Hunt


Japan and Asian Search Marketing Specialist
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On February 5, Google introduced its new top page with “Hot new keywords” below the search box. As I reported here before, Google in Asia (not only Japan but also Korea, China etc.) has added links with icon below the [...]

Yahoo Japan to end video-cast services

Motoko Hunt


Japan and Asian Search Marketing Specialist
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Yahoo Japan announced that they will discontinue Yahoo video-cast services after April 5, 2009. Starting February 16, 2009, they will no longer accept new video uploading through the service. All of the uploaded videos will be deleted on April 5, [...]

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Even after mixi, gree, facebook and twitter, BBS sites are still popular in Japan. The biggest BBS site in Japan, “2ch” is where you can hear all the gossip about… just about everything you want to know.
There was a [...]

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