Global Search Engine Marketing & Social Media News And Analysis

Amsterdam: 

Social Media has now reached 96% penetration in The Netherlands, with global sites Facebook, Twitter and LinkedIn all growing rapidly in the country. It is still one of the few markets where a local social network is the most popular [...]

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Seoul: 

Kakao Talk, a Korean Mobile Messaging App, is to launch an aggressive international campaign to grow its subscriber base and compete with global giants Facebook and Twitter. The free messaging service, which currently has 9 million subscribers in South Korea, [...]

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Following up on our previous article on the legal fight between Interflora UK vs. M&S on the Google Adwords UK network, here is the latest, the fight is raging on!

Here is a quick wrap up [...]

Shanghai: 

It hasn’t been a good year for Google in China, and the search engine has suffered another blow this week when China’s most popular portal Sina stopped using Google’s search box on its website.  Sina, which is China’s third most [...]

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Adding to some of the educating posts from Gemma Birch on Video Marketing, my post today is about Google’s evolution of Google Adwords model into rich media: video PPC.

Back in 2009, Google introduced the

San Francisco: 

LinkedIn has announced today that it now has over 100 million users, 56% of which are based outside the US. This is a pretty impressive statistic for a company that started with no real intention of developing an international [...]

San Jose: 

A fantastic presentation about leveraging global content earned international search marketing expert Bill Hunt the Medallion Speaker award at last week’s International Search Summit in San Jose.

In his session, Bill discussed different ways organisations can use content to [...]

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taken from http://www.searchalliance.com/europe/en/home

The Yahoo! and Microsoft Search Alliance is a major initiative between our companies to create a competitive choice in search for advertisers and consumers. The combined scale will assist both companies in speeding the pace [...]

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Following up on last week’s Google search algorithm update, Sitrix benchmarked a range of websites analysing how their organic ranking was affected…
In order to do so, Sitrix created the Sistrix [...]

London: 

ComScore has released The ComScore 2010 Europe Digital Year in Review which covers 18 European countries and gives an insight into digital trends in individual markets and the region as a whole.

The complete report is available for downloaded but [...]