Japanese portals usage report
NetRatings’ report on Japanese main portal sites usage shows interesting facts.
It reports that people visit Yahoo Japan site spend most time on Yahoo Auction site (26%), which is much higher than Yahoo’s top page (15%). It also reports that people visit Google Japan site spend most time in Search (74%), and many people come to goo spend most time in Blog (23%).
Yahoo Japan:
- Auction pages (26%)
- Top page (15%)
- Mail pages (7%)
- News pages (7%)
- Search pages (6%)
Google Japan:
- Search pages (74%)
- Gmail pages (6%)
- Image search pages (5%)
- News pages (3%)
- Map service pages (2%)
MSN Japan:
- Mail pages (34%)
- MSN top page (21%)
- Search pages (17%)
goo:
- Blog pages (23%)
- Mail pages (8%)
- Top page (8%)
Yahoo still has far more visits than Google, but only 6% of those use the search function. hmmmm.
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