Italians dislike online publicity

Sante J. Achille
Sante J. AchilleItalian Search Marketing Consultant and Blogger
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According to a recent study by the University of Udine and Gorizia, 80% of internet users find online ads an obstacle to their navigation, reducing ease of use of the web. The results presented in the study are based on a survey conducted in the north east of Italy:
- 69% of those interviewed find publicity a violation of their privacy
- 39,8% find it “invasive”
Source: ANSA
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