ISS – Digital Assets & Digital Asset Management
Nov 19, 2009
Sante J. Achille
Sante J. AchilleItalian Search Marketing Consultant and Blogger
About Articles Social Speaking Consulting
Universal Search and Digital Asset Optimisation
Anne Kennedy – Beyond Ink
Universal Search – more content from the databases to get quicker to the information, created more ways to increase brand engagement and conversion.
We are actually doing marketing
Why care?
- multimedia is a driver of search marketing
- YouTube
- Flickr
- Tap into these opportunities
- Use Video, upload it and have your contacts talk about it. These assets can be favored by the search engines and can send a lot of quality traffic
Photos and video require great attention in the descriptions – avoid alpha-numeric photo names.
VERY IMPORTANT: embed video and audio in keyword relevant text – it works !!
The message: text messages are good but images and video are more and more relevant and should be used.
Related Articles
No related posts.
International search marketing covers SEO, pay per click and social media and represents one of the most dynamic and exciting industries in which to work. The team at Multilingual-Search.com are here to make life easier in a complex world – putting the key information you need at your fingertips
Comments
Leave a comment Trackback