PPC War: Interflora Vs. M&S – The Come Back

Christophe Bernigaud

TargetOnlineMarketing.com - TOM
International SEM, Analytics, SEO & SMM Strategist & Marketer
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The war between Interflora and Marks & Spencer has been on-going for some time now, here is a quick wrap up of the situation:

Interflora sued M&S in 2009 for bidding on its trademark in the [...]

European Consumer Rights: A New Directive

Christophe Bernigaud

TargetOnlineMarketing.com - TOM
International SEM, Analytics, SEO & SMM Strategist & Marketer
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One hundred and fifty million European citizens shops over the internet. Thirty million of them shop cross border online in the EU. European cross border shoppers spend on average [...]

Munich: 

The Yahoo! and Microsoft Search Alliance is finally coming to fruition with marketers and advertisers in Europe beginning to feel the effects of the partnership in early 2010.

In advance of his session at the International Search Summit Munich on [...]

Christmas 2010: a snapshot of Online European Shoppers

Christophe Bernigaud

TargetOnlineMarketing.com - TOM
International SEM, Analytics, SEO & SMM Strategist & Marketer
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Today Monday November 29th is ‘Cyber Monday‘. The biggest shopping day of the year?

Or is it Monday December 6th 2010 referred as ‘Mega Monday‘ where sales are expected to hit over €uro 1million per minute…

October 2010, IMRG Capgemini e-Retail Sales [...]

Support your offline marketing campaigns with a targeted PPC campaign and a dedicated optimised web page.

Mountain View: 

The Official Google Blog has been restating the policy of Google at handling government interference in its products noting that Google products from search and Blogger to YouTube and Google Docs have been blocked in 25 of the 100 [...]

SEMPO Goes International

Kristjan Mar Hauksson

Nordic eMarketing
Icelandic Search and Social Marketer
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Wakefield: 

Six out of thirteen SEMPO board members are now none-US so SEMPO is turning truly International. SEMPO, the Search Engine Marketing Professionals Organization annouced earlier this month the results of its 2010 Board of Directors election which begin their [...]

SEMMY Awards finalists announced

Gemma Birch

WebCertain.com
Specialist in international marketing
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Voting is now open for the 2010 SEMMY awards, which recognise the excellent content created by search marketers. There are 17 categories including SEO, PPC, Social Media and Link Building and the nominees in each have now been reduced to [...]

Lee Odden visits WebCertain

Gemma Birch

WebCertain.com
Specialist in international marketing
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On a recent trip to the UK, US search marketer and prolific blogger Lee Odden visited the WebCertain offices and the team took the opportunity to get his thoughts on a range of search and Social Media topics.

Here are some of the questions WebCertain posed, along with Lee’s answers..

Google’s sales show rapid international growth

Andy Atkins-Krüger

WebCertain.com
International SEO and SEM Speaker and Marketer
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Google’s recent sales performance are generally regarded as ’slightly down’ or static depending on your point of view. However, as the “Use International Search Marketing – Just Like Google” article I published on Search Engine Watch shows, a [...]

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Google’s has reported turnover for the first quarter of 2009 at 3% down on the previous quarter globally – but international revenues actually grew by 0.49% from $2,850 billion to $2,864 billion disguising a significant 7.23% fall in US [...]

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