Paris: 

December 6th saw Google inaugurate its new French offices in Paris, , which will serve as its headquarters, not only for France but for all its Southern Europe, Middle East and Africa operations.

As part of the celebration, French President Nicolas [...]

France – Abusive SEO Tactics – A Beer Story

Christophe Bernigaud

TargetOnlineMarketing.com - TOM
International SEM, Analytics, SEO & SMM Strategist & Marketer
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SaveurBière.com has been sentenced and fined a 10000euro fine by the Cour d’Appel de Douai, France (court of appeals of Douai) for abusive SEO tactics & techniques. Google did not think those techniques were outside its guidelines…

Paris: 

On the 6th December .fr (France) and .re (Reunion) domain names will be available for registration to all European Union citizens.

Afnic, the non-profit entity managing the French top level domain names attribution, has until now only [...]

Paris: 

As part of Comscore’s release of May data, the company provided details of the ten fastest growing verticals in France for the month of May compared with April. As the chart below shows, this showed a dramatic spike [...]

Internet Trade European School

Christophe Bernigaud

TargetOnlineMarketing.com - TOM
International SEM, Analytics, SEO & SMM Strategist & Marketer
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French Internet pioneer Jacques Antoine Granjon, founder of Ventre-privee.com, has now set up alongside with Xavier Niel, Marc Simoncini – a.k.a Mr Meetic [...]

Paris: 

Médiamétrie has just released for the second time the number of mobile internet users in France in 2010.

The figures represent traffic on websites, portals and apps from [...]

The European Interactive Advertising Association has published the EIAA European Media Landscape Report Summary December 2010 Key FIndings of the report: Key findings 521m 16+ year old people in the 15 European countries sampled According to EIAA’s latest Mediascope Europe study 76% (396m) of all 16+ year old people across 15 European markets surveyed use different media simultaneously with almost a third (30%) using the internet whilst they watch TV A third (33%) of Europeans cannot live without the internet, equal to the percentage of Europeans who claim they cannot live without TV 54% (279m) of Europeans use the internet in a typical week spending 12.1 hours online 16‐24 year olds use the internet more frequently than they watch TV – 79% of this younger demographic use the internet between 5 and 7 days each week while 76% watch TV as regularly More than 8 in 10 (83%) online Europeans use a broadband connection and over half (52%) of these broadband users are wireless The most popular web activities amongst all European internet users include; email (76%), communicating via social networking sites (45%) instant messaging (40%) watching film, TV or video clips (32%) contributing to ratings and reviews (27%)

France: La ‘Google Tax’

Christophe Bernigaud

TargetOnlineMarketing.com - TOM
International SEM, Analytics, SEO & SMM Strategist & Marketer
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Paris: 

According to yesterday’s Le Figaro article, companies advertising online will have to pay a tax – the infamous ‘Google Tax’ – equalling 1% of the yearly ad spend from January 1st 2011.

This tax creation [...]

Christmas 2010: a snapshot of Online European Shoppers

Christophe Bernigaud

TargetOnlineMarketing.com - TOM
International SEM, Analytics, SEO & SMM Strategist & Marketer
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Today Monday November 29th is ‘Cyber Monday‘. The biggest shopping day of the year?

Or is it Monday December 6th 2010 referred as ‘Mega Monday‘ where sales are expected to hit over €uro 1million per minute…

October 2010, IMRG Capgemini e-Retail Sales [...]

Paris: 

Everyone in the online world depends on having good data in some way or other. Until ComScore rolled out qSearch in 150 countries, there was very little comparable data available to compare activities in different countries. Frequently, people [...]

The French are addicted to their mobile phones

Jean Marc Thomas


Paris-based French Search Marketer
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French people cannot get rid off their mobile phones, according to a TNS Sofres study, conducted amongst 1200 people older than 12 years old late August 2009.

Indeed, 79% of them declared owning one, with 20% never letting it go, even [...]

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