Ask.com admits that they’re behind the nifty guerrilla marketing campaign launched to promote search alternatives, in effect to sway users away from Google. After all, Google the market leader by far.

The url at the bottom of the advertisement is http://www.information-revolution.org/
Update: Since the news got out, Ask has placed a small “Ask” logo on the bottom […]

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Spain’s leading online portal and telecom, Ya.com has launched YaTV and YaShoot in order to compete with YouTube on a local level, here in Spain. Both of the Web 2.0 services use Ya.com’s proprietary tagging service, Etikedo, to help organize photos and videos on YaTV and YaShoot. Etikedo consolidates photos, videos and links, where users […]

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A number of Spanish online sources are reporting on a recent rumor, now confirmed by Isabel Aguilera,Google’s Managing Director in Spain and Portugal—Google is working on their own mobile phone. Google Phone? gPhone? Confirmed, right here in Spain.
The news seemed to catch everyone off guard. Was that something that was really supposed to surface?
Certainly it’s […]

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Spanish is the third top spoken language in the World, yet a recent Accenture study found that the fact is no indication of it´s performance online.

Lets look at the numbers
Internet growth in Latin America and Spain just last year was 337% and 375% respectively, yet Internet penetration is still below the European average (38% in […]

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More fun domain disputes. If you’ve been following Multilingual Search for some time you may have read a story last year, about internationalizing the Chilean .cl domains.
To summarize, it means that the .cl domains can use “ñ”, “ü” and other accentuated characters, grammatically correct Spanish.
The dispute was between the Spanish giant Telefonica España […]

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A very interesting post from Niall Kennedy about International Search, via OjoBuscador.
This data is very interesting, for those of you who haven’t seen it yet. Gives great insight into the breakdown of interntional search. Take a look at the graph. Where are you in the data?

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Only a few days ago, another search engine was born in Spain. Migoa, a newborn multilingual search engine, currently in beta phase, aims to take away the hassle of broad search results, by scouting through countless results to deliver highly relevant, specific results for job, home and car rental.
Multilingual Search is happy to be the […]

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Spain may not be the internet leader in a number of ways, but blogging is very big here. Commercial blogs are mushrooming, blogger conferences are all over the map, and recently, there was even a book published about Spanish blogging (“La blogosfera hispana: Pioneros de la Cultura Digital” or The Hispanic blogosphere: Pioneers of the […]

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An update to Nick’s previous article about Google’s recent wave of European Google Maps:
Not only is Google Maps now available in Spain, but the Spanish version has some valuable local add-ons. On April 28th, Google’s newly appointed General Director for Spain, Isabel Aguilera unveiled Google Maps for Spain (maps.google.es) and 7 new partnerships to give […]

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Certainly everyone is aware that the Spanish TPI (“Paginas Amarillas”—Spanish Yellow Pages) has been up for sale. Bidding came down to two major players, the British Yell telephone directories and Apax Partners and Cinven, a venture capital. On the 28th of April, Telefonica agreed to sell its 59.9% in TPI to Yell for 1.839 million […]

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Only a few days ago, several Spanish media players such as Cinco Dias, Baquia and El Pais Published articles about a new social search engine called Gennio. Not only does the engine sport an innovative line of services, but it also stands out by being a search engine with truly Spanish roots. Jose Mercader’s idea, […]

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This piece of information might be slightly outdated, but it is nonetheless worth mentioning. On September 16th, I wrote about ICANN’s approval of the .cat top level domain (TLD). It was certainly a big deal. The decision to open way to so called “cultural and/or linguistic” domains, starting with Catalonia, where the debate about the […]

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In August, we discussed Chile’s move to internationalize the .cl domain, by allowing for non-english letters, such as “ñ”, “ü” and 7 other international characters. It was certainly an exciting step.
But for global internet users and companies as a whole, ICANN’s announcement of a plan to start testing domain names that are entirely composed […]

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There’s a new addition to Google Spain and this time it’s not yet another valuable service sprouting on the endless list of Google tools and gadgets. Google has signed on a new team player to take charge of its operations in Spain After a long recruitment year, last week, Isabel Aguilera became Google’s leading woman […]

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So far, pay-per-call services have been very successful in the U.S. Given its model and the cultural predisposition, pay-per-call or similar services also promise to deliver in the European climate. Take eStara for instance, who offers a click to call service. The company has been offering a “llamar Gratis”(call for free) service in the […]

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On January 11th, Matt Cutts warned us about Google’s upcoming efforts to clean up it’s indices of Spam on an international level. Can’t say there was no warning.
On February 4th, it happened and it happened BIG. According to Matt Cutts, of Google, the bmw.de website has been removed from the Google index for a number […]

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If you haven’t heard of it yet, it won’t be long. And if you’re reading now, you’re about to be impressed. FON is Martin Varsavsky’s latest creation. It’s one of those ideas that makes you think, “Why didn’t I come up with that?” and then you sign up to join.
The idea is to make it […]

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As Nick Wilsdon reported, the .eu domain has been available since December 7th. But it looks like Spanish companies have showed little interest for the all European domain.
The day registration opened to registered trademark owners, had little impact on Spain. So far, there are only 5,000 .eu domains registered out of Spain, while Germany for […]

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Online advertising is growing all over the world but generally, it’s the countries with leading internet usage that make the headlines. Now it’s Spain’s turn.
Or those online marketers who have doubts about Spain’s online market’s potential will have to think twice after learning the findings of 7th interactive media advertising study produced by PriceWaterhouseCoopers, IAB […]

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