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For the first time a search engine marketing conference if to take place in Bulgaria. The event is named “SEO Conference 2009″ and it has every chance to become *the* web event of the year (in Bulgaria). The main purpose [...]

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The vertical search field in Bulgaria has seen some development in the last 6-12 months and in this post I’ll try to cover the current situation and outline the future trends.

Only two years ago virtually no vertical search engines existed [...]

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You wont read about it in an official Google post in any of the Google blogs I am aware of, but it’s a fact from like 2 months now – Google does transliteration from Latin letters to Bulgarian letters when [...]

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Google is about to hold a Google University event in Bulgaria on the 13th of March. The six hour event will take place in the Hilton Hotel in Sofia with a main topic – “How to succesfully advertise in Google”.

So [...]

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In 2007 the amount of money spent on online advertising in Bulgaria has increased with about 60 percent, compared to 2006 spending. Total net in 2007 spending was 12 mln leva (around 9 mln USD), representing a significant growth from [...]

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Dir.bg, one of the first and largest web portals in Bulgaria has just announced on its website the launch of a new standalone service – Diri.bg. “Diri” in Bulgarian is an old-style word for “Tarsi”(v), meaning – “Search”. This new [...]

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It is now three months since the introduction of AdSense for content in Bulgarian and it sounds like a good time for an overview of the effect it had on the market.

Before AdSense

Before AdSense came to the scene there were [...]

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13 may be a fatal number, but obviously not at Google. Announcment on the Official Google Blog says that iGoogle has been localized for 13 new languages. Users speaking

- Arabic
- Bulgarian
- Catalian
- Croatian
- Icelandic
- [...]

The agency controlled online advertising market in Bulgaria grows 110% from 2005 to 2006 shows a recent study by Investor.bg. Advertisers spend 5.6 million leva (3.8 mln USD) through advertising agencies and media shops during 2005. In 2006 spending increases rapidly to 12.5 mln. leva (8.6 mln USD) and is expected to reach 20 mln. leva in 2007 (13.7 mln. USD). This implies a 60% growth in internet advertisng for 2007.

Jabse is the name of the new player in search in Bulgaria. In a market, dominated entirely by Google (over 90% if you compare it to pure search engines) this new entry looks like a very brave move…

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The new edition of E-Bulgaria report (published annually by Vitosha Research) contains some interesting insights about Internet penetration in Bulgaria and how Bulgarians use the technology.

Even though the research predicts over 33% Internet penetration in January 2007, things are not [...]