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Ask.com behind the Anti-Google campaign

Marina ZaliznyakMarina Zaliznyak  Mar 18, 2007

Ask.com admits that they’re behind the nifty guerrilla marketing campaign launched to promote search alternatives, in effect to sway users away from Google. After all, Google the market leader by far.

Ask.com's anti-Google campaign

The url at the bottom of the advertisement is http://www.information-revolution.org/

Update: Since the news got out, Ask has placed a small “Ask” logo on the bottom right of the website.

Visited 1335 times, 5 so far today

One Response to “Ask.com behind the Anti-Google campaign”

  1. Justin Vincent Says:
    March 18th, 2007 at 8:51 pm

    Hiya,

    I wrote blog entry abotu this and then saw a few others had.

    Anywas, here’s my take.

    http://www.woyano.com/jv/ask-backfire

    Cheers,
    JV

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